YWIGS Shines at “BRUNCH in a 90s Kind of WORLD” Retro Brunch Party, Celebrating Beauty, Culture & Confidence
Santa Fe Springs, Calif., Sept. 28, 2026 /PRNewswire/ -- Beauty is never merely about aesthetics. For YWIGS, it’s culture, confidence and the freedom to show up as yourself — which is exactly why the brand has signed on as a sponsor of “BRUNCH in a 90s Kind of World,” the 90s-inspired brunch experience held on Aug. 5 in Washington, D.C., hosted by natural-hair and beauty creator Lana Symone.
Built around the theme “Celebrating Beauty, Culture & Confidence,” the event brought together creators, beauty enthusiasts and community members for a morning of connection, self-expression and unapologetic 90s nostalgia.
Where Community Meets Self-Expression
Conceived and hosted by Lana Symone — the natural-hair content creator behind @ina90skindofworld (270K+ followers, creating content since 2017 and a 2024 influencer panel speaker at the World Natural Hair Show) — the brunch captured the unmistakable visual energy of the 1990s. Hand-drawn clocks, bold color blocking and playful retro graphics set the scene, where guests swapped hair-care tips and styling inspiration over a relaxed meal.
More than a networking event, it was a celebration of cultural identity and the many ways Black women and creators express beauty on their own terms.
YWIGS Stands With the Community
As a brand empowering women to craft versatile, natural-looking looks with confidence, YWIGS viewed the event as a natural fit — and a meaningful way to connect with its community where they already are.
Two fan-favorite styles perfectly embody the retro beauty showcased at the brunch event: our best-selling Water Curly Human Crochet Hair. It features bouncy, free-flowing curls ideal for recreating iconic 90s boho hairstyles. Complementing it is Loose Deep Wave Bulk Human Braiding Hair — it made for custom braids, goddess locs and nostalgic braided looks. Both are crafted from 100% human hair, reusable, and engineered to blend seamlessly, creating salon-quality protective styles.
YWIGS appeared on the event’s official sponsor wall alongside a roster of community-trusted names, including Carol’s Daughter, Liquid I.V., Supercuts, KISS Colors & Care, Black Girl Vitamins, Heat Free Hair, Embracing My Natural, November Love, Eco Style Gel and Love Ur Curls — earning organic, high-quality brand visibility with its core audience.
“YWIGS understood the spirit of this event from the start,” said Lana Symone. “They don’t just show up as a logo — they show up for the community, and that’s what makes the partnership feel real.”
“Being part of an event that celebrates beauty, culture and confidence means a great deal to YWIGS,” said the founder of YWIGS. “We believe beauty is diverse, and everyone deserves to show up as their most confident self.”
About Lana Symone
Lana Symone is a U.S.-based content creator known for hair, beauty, lifestyle, and fashion content that highlights the versatility of natural hair. Through her @ina90skindofworld platform, she has built a loyal community around the motto of embracing natural beauty.
About YWIGS
Founded in 2016, YWIGS is a human hair brand dedicated to creating refined braiding hair and crochet hair for textured protective styles. Every YWIGS piece begins with carefully selected human hair, chosen for its integrity, consistency and natural appearance.
Rather than chasing fleeting trends, YWIGS crafts intentional, long-lasting styles — hair that elevates effortlessly: subtle, confident and composed.
To explore YWIGS crochet and braiding hair, visit YWIGS.
SOURCE: YWIGS
